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SFC Capital Returns Up to 34x on Hunter & Gather While Retaining Bulk of Position

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SFC Capital has completed a partial secondary sale of its shareholding in Hunter & Gather, delivering realised returns ranging from approximately 12x to 34x on the shares sold, while retaining 70% of its position in the business.

SFC Capital originally invested in Hunter & Gather across multiple SEIS vintages between 2017 and 2019. Since then, the company has evolved into one of the UK’s leading premium wellness and health-led consumer brands, offering a growing portfolio of supplements, condiments, oils, and functional food products across direct-to-consumer and retail channels.

The secondary transaction involved the sale of a portion of SFC Capital’s long-held position to existing shareholders with a later-stage investment mandate. The transaction provides liquidity to underlying investors while preserving meaningful exposure to Hunter & Gather’s continued growth and eventual exit.

Jason Druker, Chief Commercial Officer at SFC Capital, said:

“Amy, Jeff, and the wider team have built a highly respected wellness brand with strong customer loyalty, expanding market penetration, and disciplined execution. This partial secondary allows investors to crystallise exceptional returns while maintaining meaningful ongoing exposure to a growing business. This is our 20th exit to date, and another case for secondaries as a reliable route to liquidity for SEIS investors.”

Amy Moring, Co-Founder of Hunter & Gather, said:

“SFC Capital backed us early and supported us throughout. We are pleased to facilitate this partial liquidity event for early investors while continuing to strengthen the company for the next phase of growth.”

Jeff Webster, Co-Founder of Hunter & Gather, added:

“Over the last several years, we have built a brand with a loyal customer base and strong foundations. This transaction reflects the progress and allows us to keep executing on our growth plans with supportive shareholders around the table.”

Hunter & Gather has established a strong position within the premium wellness and health-conscious consumer segment through its focus on clean-label products, functional nutrition, and category innovation. The company has achieved consistent revenue growth since SFC Capital’s initial investment, alongside expanding distribution and increasing brand recognition.

The transaction reflects a broader portfolio management strategy by SFC Capital focused on balancing liquidity generation with continued participation in high-performing businesses across its portfolio. The firm continues to hold a significant stake in Hunter & Gather and remains fully aligned with the management team and the company’s future ambitions.

Capital at risk. This secondary transaction has delivered returns of up to 34x for certain participating investors in this investment. This reflects the performance of a single portfolio company and should not be taken as indicative of the overall performance of SFC Capital's portfolio. Past performance is not a reliable indicator of future results.

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SFC Capital Ltd (SFC) is an appointed representative of SFC Capital Partners Ltd which is authorised and regulated by the Financial Conduct Authority (‘FCA’) in the United Kingdom (FRN 736284). This website is intended for  professional investors, high net worth investor or certified sophisticated investors only for the purposes of the FCA's Conduct of Business Sourcebook.; any reproduction of this information, in whole, or part, is prohibited. The content is for information purposes only and should not be used or considered as an offer or solicitation to purchase or sell any securities.

Investment in early-stage companies involves risks such as illiquidity, lack of dividends, loss of investment and dilution. Investment in SEIS/EIS eligible companies should be considered as part of a diversified portfolio. The availability of tax relief depends on individual circumstances and may change in the future. The availability of tax relief depends on the company invested in maintaining its SEIS/EIS qualifying status. There is no assurance that the investment objectives of any investment opportunity will be achieved or that the strategies and methods described herein will be successful. The investment products cited herein may place capital at risk and therefore investors may not get back the full amount invested. Past performance is not necessarily a guide to future performance and the value of an investment may go down as well as up. Investors may not get back the full amount invested. Companies’ pitches for investment are not offers to the public and investments can only be made by members of SFC Capital. SFC Capital takes no responsibility for this information or for any recommendations or opinions made by the companies. Neither SFC Capital nor any of its employees provide any financial or tax advice in relation to the investments and investors are recommended to seek independent financial and tax advice before committing. This website is not directed at or intended for publication or distribution to any person (natural or legal) in any jurisdiction where doing so would result in contravention of any applicable laws or regulations. No warranties or representations of any kind are expressed or implied herein. This material is confidential and is the property of SFC Capital.

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